Funny how one thought can spawn another. Latham’s post on Locale Best Practices of The Marriage of Online Video and Real Estate got me thinking about something relatively random I read earlier this week. In his Salon Machinist blog earlier this month, blogger Farhad Manjoo details a comment made by Apple’s guru-in-chief Steve Jobs about the new iMovie program that comes on the new machines.
An Apple employee whom Jobs identified as “one of our most brilliant video engineers” took a vacation recently to the Caribbean and, when he came back, tried to make a movie of his trip in a half-hour. “He couldn’t do it,” Jobs said. The old iMovie — not to mention Final Cut Pro, the company’s professional video-editing program — just didn’t have the tools to do a good movie so fast. So the fellow created his own program. “We were so blown away that we decided to use it,” Jobs said.
With this new software and its productivity-enhancing features, one might suppose they will have the ability to create simple videos even faster and easier than they can right now (that is, if they’re doing so on a Mac). Hard to say exactly how that might manifest, but one can guess that entrepreneuring folks like Andre Kendall (who, according to this referenced Wired blog post, himself admitted that editing his MiniDV movies in iMovie “was too lengthy of a process”) might take advantage. The first wave of the short-form, online (call it what you will) video revolution has barely begun to crest.
I was attending a function at the Goolge Plex last night and was amazed at just how far Google looks to push their brand experience. I would have to say that it was a first to see outhouses all alight with Google’s colors.
As for July 2007, Google is commanding a 64.4% market share of search (reported by Hitwise.) Not a bad run since September 1998 to have built up almost a 160B market cap.
(Watch a few shots from the party at the Google Plex by clicking on the image above.)
While on Google, George Anders also has an interesting piece in the Wall Street Journal on Google’s ability to execute going forward. Just a snippit for your delight…
In 1917, Duchamp established “Found Art” with his “Readymade” A urinal that he signed, and titled “Fountain.”
Fountain, Marcel Duchamp, 1917, signed urinal
And then… in 1999, Tracy Emin really paved the way for us…
She was nominated for the prestigious Turner Prize in 1999 for displaying her unmade bed in London’s Tate Gallery… In the process, making “Found,” or “Conceptual” Art really hip… It was later sold for £150,000. My Bed Tracy Emin, 1999, Mixed media
So…When the dishwasher breaks….You get Found Art!
Why wash the dishes? Let’s carry the sink..I mean Artwork.. over to the Museum right now!
Sink Circumerro Staff, 2007, mixed media
Thank you Marcel Duchamp and Tracy Emin, for turning messy piggies into brilliant Artists…
- Deb